While Mad Men captivates intellectuals, historians, and UW 20 students, it surprisingly attracts a number of high-end fashion designers with its array of fabulous costumes. In his article “A Style – Setting Show” from The Wall Street Journal, Ray Smith discusses the large number of fashion designers who diligently watch Mad Men for creative ideas for their fashion lines. They often watch the show twice; once for the fashion, and once for the plot.
The women of Mad Men have two distinct styles. The career women tend to wear tight pencil skirts, fitted sweaters, and sheath dresses, which more than likely are worn to attract attention from the men in the office. The suburban housewives wear motherly pouf – style dresses in public. The men wore slim suits, slim – fitting white shirts, skinny ties, and pocket squares.
Image credits: Dolce & Gabbana Fall '08 from Style.com
Image credit: http://bbright.blogspot.com/2010_11_01_archive.html
Both Mr. Som and Michael Kors have based runway collection on Mad Men. Michael Kors said, “The wardrobes are exquisite and the attention to detail is beyond forensic.” It is surprising how the style of the 1960’s is coming back into fashion. The love of Mad Men fashion has trickled down from high - end fashion lines to stores where the average American would shop. Banana Republic had Mad Men themed displays for its stores and even offered a lucky fan a walk on role on the show. Mad Men has revolutionized how we look at 60’s fashion. It has brought the look of the 60s back to the forefront of fashion. There is evidence of 60’s fashion everywhere you look. In magazines, runway shows, and billboards. Tory Burch and her design team have utilized Mad Men for inspiration for her highly popular silk tunics, dresses, and other products. It was a huge surprise to Mad Men’s costume designer, Ms. Bryant that the show’s fashion would take off like it has. I may just go out and buy myself some Mad Men inspired clothes.
Citation: Smith, Ray A. "A Style-Setting Show." The Wall Street Journal. 7 Aug. 2009. Web. 13 Feb. 2011.